Hardwood, Laminate & Vinyl Flooring

Privacy Policy

German Flooring
https://germanflooring.us | (206) 427-0094

Last Updated: August 31, 2026

This Privacy Policy explains how German Flooring (“German Flooring,” “we,” “us,” or “our”) collects, uses, stores, protects, and discloses information obtained through our website, online forms, telephone calls, text messages, emails, advertising campaigns, showroom, and other interactions with customers and prospective customers.

This Privacy Policy applies to information collected through our website and related communications unless a separate written estimate, service agreement, installation agreement, purchase agreement, or other contract states otherwise.

1. Information We Collect

We may collect information you voluntarily provide to us and certain information collected automatically when you use our website or interact with our advertising.

  • Contact information: Your name, telephone number, email address, mailing address, service address, and preferred method of contact.
  • Project information: Flooring type, product preferences, measurements, room details, photographs, budget, anticipated timeline, installation needs, repair needs, consultation requests, and appointment preferences.
  • Communication information: Website form submissions, emails, telephone call details, voicemail messages, text message history, appointment notes, estimate records, and customer-service communications.
  • Website and advertising information: IP address, browser type, device information, pages visited, approximate location, referring website, UTM parameters, advertising click identifiers, and website interaction data.
  • Transaction information: Information related to purchases, estimates, invoices, deposits, payments, refunds, warranties, and services. Payment card information may be processed directly by a third-party payment processor and governed by that provider’s privacy policy.

2. How We Collect Information

We collect information when you:

  • Complete or submit a website form;
  • Request an estimate, consultation, appointment, product information, installation, or repair service;
  • Call, text, or email us;
  • Visit our showroom or communicate with our employees or contractors;
  • Purchase products or services;
  • Interact with our website, advertisements, social media accounts, or business listings; or
  • Otherwise voluntarily provide information to us.

We may also use cookies, pixels, analytics tools, call-tracking technologies, advertising tags, and similar technologies to understand how visitors find and use our website.

3. How We Use Information

We may use personal information to:

  • Respond to questions, estimate requests, and customer-service inquiries;
  • Schedule consultations, measurements, showroom visits, deliveries, installations, repairs, and other appointments;
  • Recommend flooring materials and help customers evaluate hardwood, laminate, luxury vinyl plank, and other flooring options;
  • Prepare estimates, proposals, invoices, orders, installation records, and project documentation;
  • Provide flooring sales, consultation, delivery, installation, repair, subfloor preparation, moisture-barrier installation, molding, transition, furniture-moving, disposal, and related services;
  • Send appointment reminders, estimate notifications, order updates, delivery updates, installation updates, warranty information, customer-service messages, and other service-related communications;
  • Send promotional or marketing communications when you have provided applicable consent and where permitted by law;
  • Process transactions and maintain financial and business records;
  • Measure website performance, advertising effectiveness, lead sources, and customer engagement;
  • Improve our website, products, services, marketing, and customer experience;
  • Protect our customers and business, prevent fraud or misuse, enforce agreements, and comply with applicable legal obligations.

4. Text Messaging and Telephone Communications

Providing a telephone number does not by itself enroll you in marketing text messages. German Flooring sends text messages only as permitted by applicable law and based on the consent or other authorization associated with the communication.

If you separately opt in to non-marketing text messages, you may receive messages concerning inquiries, estimates, consultations, appointments, measurements, orders, deliveries, installations, repairs, warranties, invoices, project updates, and customer service.

If you separately opt in to marketing text messages, you may receive messages concerning special offers, promotions, discounts, products, and service updates from German Flooring.

Message frequency may vary. Message and data rates may apply. Reply STOP to unsubscribe from text messages. Reply HELP for assistance, call (206) 427-0094, or email info@germanflooring.us.

Consent to receive marketing text messages is not a condition of purchasing any goods or services. Consent may be withdrawn at any time. After an opt-out request, we may send one final message confirming the opt-out. You may continue to receive communications through other channels when legally permitted or necessary to fulfill an existing request or transaction.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors in support services, such as customer service, is permitted. All other use-case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

5. Cookies and Analytics Technologies

Our website may use cookies, pixels, tags, scripts, analytics services, advertising technologies, and similar tools to remember preferences, understand website traffic, attribute inquiries, measure advertising performance, and improve our website and customer experience.

These technologies may collect information including pages visited, browser and device details, referring sources, approximate location, UTM parameters, advertising click identifiers, and website interactions. You may be able to control cookies through your browser settings. Disabling cookies may affect certain website features.

6. How We Disclose Information

We do not sell or rent personal information. We may disclose information only as reasonably necessary for legitimate business operations, fulfillment of requested services, legal compliance, or protection of our rights, including to:

  • Service providers: Website hosting providers, CRM providers, communications platforms, scheduling providers, analytics providers, advertising platforms, payment processors, data-storage providers, and other vendors performing services on our behalf.
  • Project-related providers: Installers, delivery providers, suppliers, manufacturers, contractors, consultants, and other professionals involved in estimating, coordinating, supplying, delivering, or completing requested flooring work.
  • Legal and safety recipients: Government agencies, courts, regulators, law enforcement, insurers, advisors, or other parties when disclosure is required or permitted by law or reasonably necessary to protect rights, safety, property, or security.
  • Business transaction recipients: Parties involved in a merger, acquisition, financing, reorganization, or sale of some or all of our business assets, subject to applicable legal protections.

The disclosures described in this section do not permit recipients to use mobile opt-in information or text messaging consent for their own marketing or promotional purposes.

7. Your Choices

You may contact us to request access to, correction of, or deletion of personal information we maintain about you, subject to applicable legal, contractual, security, and operational limitations.

You may unsubscribe from marketing emails by following the unsubscribe instructions in the email. You may opt out of text messages by replying STOP. Transactional or service-related communications may still be sent when necessary to respond to a request, complete a transaction, manage an active appointment or project, or comply with applicable law.

8. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure. However, no website, transmission, electronic communication, or data-storage system can be guaranteed to be completely secure.

9. Data Retention

We retain personal information for as long as reasonably necessary to respond to inquiries, provide requested products and services, manage customer relationships, maintain business and financial records, honor warranties, comply with legal obligations, resolve disputes, enforce agreements, and protect our legitimate interests. Retention periods may differ depending on the type of information and the reason it was collected.

10. Third-Party Websites and Services

Our website may contain links to third-party websites or services, including maps, social media platforms, review websites, payment providers, financing providers, suppliers, and manufacturers. German Flooring is not responsible for the privacy, security, availability, or content practices of third-party websites or services. We encourage you to review their privacy policies before providing personal information.

11. Children’s Privacy

Our website and services are intended for adults and are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has submitted personal information to us, please contact us so that we can take appropriate action.

12. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Updates will be posted on this page with a revised “Last Updated” date. Your continued use of our website following an update constitutes acknowledgment of the revised Privacy Policy.

13. Contact Us

For questions, privacy requests, or concerns regarding this Privacy Policy, contact:

German Flooring
214 Southwest 43rd Street
Renton, Washington 98057
Phone: (206) 427-0094
Email: info@germanflooring.us
Website: https://germanflooring.us